A hand holding a freshly baked artisan sourdough loaf with a deeply scored, flour-dusted golden crust, against a soft green garden backdrop

Regina, Saskatchewan · Est. 2020

Specializing in
Sourdough

Small-batch loaves, bagels & buns, naturally leavened with Agnus, our starter since 2020. Baked by hand for Regina’s farmers’ markets and a few beloved local shelves.

Find us this week → See the menu

No online store, we bake fresh for the markets. Here’s exactly where to catch us.

Sourdough Bread✦Sourdough Bagels✦Brioche Buns✦Cinnamon Buns✦Naturally Leavened✦Baked in Regina, SK✦

Ambitious is delicious.

Schedule & News

Where to buy this week

Fall/Winter 2026 · September-December

Every week

Regina Farmers’ Market

Victoria Park, outdoor market Wed & Sat, 9am–1pm, until October 10

Brandt Centre, indoor market Saturdays only, 9am–1pm, October 10 to May

reginafarmersmarket.ca →

On the shelf

Local & Fresh

Tue & Fri afternoonsFirst come, first served1377 Hamilton St, Regina

localandfresh.ca →

Out of town

Wandering Market

On the shelf in Moose JawStocked through the week461 Athabasca St E, Moose Jaw

thewanderingmarket.com →

What’s New

Thank you for an incredible spring and summer

Every year seems to get a little bigger and busier than the one before, and we can’t thank everyone enough for continuing to think of us when you’re looking for sourdough. Seeing so many familiar faces week after week and having you continue to support our small business means a lot to us.

We also want to give a big shout-out to Michelle for taking on our Wednesday farmers markets all summer long. Thank you, Michelle, you did an amazing job! And a special shout-out to our son Solomon, who was finally old and wise enough to take on a few Saturday markets himself. We think he did a pretty good job... what do you all think?

Now we’re looking ahead to fall and winter, with lots of specialty markets coming up that we’re really excited about. Be sure to check out our schedule in this section for all the upcoming dates and locations. Thanks again for another incredible spring/summer, we hope to see you all this fall!

Quinn & Rebecca

2026 market season

fall/winter lineup

SEP 12 & 13

Kith & Kin Saskatoon

SEP 26 & 27

MRKT Saskatoon

OCT 3 & 4

Pumpkin Spice Handmade Market Swift Current

NOV 7 & 8

Third & Bird Saskatoon

NOV 14 & 15

MRKT Saskatoon

NOV 21

Christmas Spirit Tradeshow Swift Current

NOV 21

Holiday Bazaart Regina

DEC 12 & 13

MRKT Regina

Ambitious Baker owners Quinn and Rebecca standing together behind their sourdough market stall in Regina, Saskatchewan

Our Story

Meet Quinn & Rebecca, the family behind the flour

Founded in 2020 by Quinn and Rebecca, Ambitious Baker began when Rebecca decided to close her home daycare and pursue her passion for baking sourdough full-time. What started as a small weekend venture selling at Rowan’s Ravine quickly blossomed into a beloved local bakery, now a staple at the Regina Farmers Market.

As demand for our artisanal goods grew, they took a leap of faith, Quinn left his office job to join Rebecca full-time and fuel the growth of Ambitious Baker.

Specializing exclusively in sourdough, we offer everything from buns and bread to cinnamon buns and bagels, all crafted with the same love and attention to detail. Our most popular creation, the Cheesy Garlic sourdough loaf, has become a fan favourite. Every loaf, bun, and bagel is a testament to our commitment to quality, community, and the art of sourdough baking.

The Art of Sourdough

Done by hand, every time

Bubbling, active sourdough starter poured from a jar into a metal bowl

Our Starter

Meet Agnus, our starter since 2020. Named after Rebecca’s great-grandmother, she brings life and lift to every loaf.

Hand-Scoring

Each loaf is scored by hand to release tension as it rises, without it, that energy has nowhere to go.

An extreme close-up of a baked sourdough loaf showing its blistered golden crust and open crumb

The Perfect Bake

Hand-stretched and shaped, cold-fermented in the fridge, and baked with steam for our signature crust and crumb.

The Menu

Sourdough Bread

Full loaves · naturally leavened

White

$9.50

Made with just water, flour & salt. A true classic.

Whole Wheat

$9.50

A 50/50 blend of whole wheat and white flour.

Cinnamon Raisin

$10.50

Warm cinnamon and sweet raisins swirled through a classic loaf.

Dark Rye

$10.50

Dark rye and white flour with molasses and finely ground caraway for a flavour punch.

Seeded

$10.50

A 50/50 whole wheat and white blend with sunflower and flax seeds for wonderful texture.

A jalapeño cheddar sourdough loaf with melted cheese and pepper flecks across a golden crust

Jalapeno Cheddar

$11.00

Deseeded jalapeño brings the flavour without the heat.

Cheesy Garlic

$12.00

Cheddar and garlic swirled throughout, topped with Italian herbs. Our most-loved loaf.

The Menu

Sourdough Bagels

Sold by the ½ dozen

White

$13.00

The perfect blank canvas, savoury or sweet, you decide.

Everything

$13.25

Topped with garlic, onion, black & white sesame and poppy seeds.

Cheddar

$15.00

Classic white bagel topped with old cheddar, by far the most popular.

A stack of jalapeño cheddar sourdough bagels with melted cheese and green pepper flecks

Jalapeno Cheddar

$15.25

Bits of jalapeño and golden cheddar make this one irresistible.

White Cheddar Rosemary

$15.50

Fresh rosemary in the dough, topped with white cheddar.

The Menu

Specialty Sourdough

Golden, glossy baked brioche sourdough buns cooling on a wire rack

Brioche Buns

½ dozen

$12.00

Butter, eggs and whole milk give a rich, tender crumb, croissant flavour in bun form.

Cinnamon Buns

4-pack

$16.00

Light, fluffy brioche buns topped with a buttery caramel sauce for the ooey-gooey experience people love.

Kind words

What our customers say

“

Best bagels I’ve ever had.

- Deanna

“

I’ve always liked sourdough bread, but this is the best I’ve ever had. You can tell it’s made from scratch with fresh ingredients.

- Sean

“

I discovered Ambitious Baker’s sourdough products at the Regina Farmers’ Market and was blown away! I continue to be impressed, the freshest products. Highly recommend!

- Kelsey

“

We loved the seeded loaf we purchased at the Rowan’s Ridge Market. So fresh and delicious! We are looking forward to trying more!

- Diane

“

Amazing bread! Freezes so well and is always super fresh. So glad to have found a great sourdough.

- Michelle

“

This is the only sourdough bread I buy in Regina. I love it! It is homemade with love and there are great options available. The bagels, the loaves and other options Ambitious Baker provides are absolutely delicious and healthy!

- Alicia

“

Love their bread. Fresh and delicious. Highly recommend.

- Jacqui

“

The best sourdough in the city.

- Conrad

“

Ordered the cheesy garlic sourdough and cinnamon raisin, absolutely the best sourdough I have ever tasted and I’ve ordered from many places. But Ambitious Baker’s sourdough tops them all. The dough is perfect, just the right amount of cheddar cheese and garlic. Baked to literal perfection.

- Rani

Where to find us